Fox & Phillips
services
Brand Strategy
Brand Design
Web Design
Print Design
behind the brand
Fox & Phillips is a luxury interior design studio located in the heart of Philadelphia's Main Line. Their vision is to create bespoke spaces that epitomize comfort, quality, and effortless sophistication. Their commitment to excellence and focus on client relationships set a new standard for luxury in residential spaces.
The Fox & Phillips team hired us to create a timeless, sophisticated, and luxurious brand presence. Through the brand strategy process, we crafted their brand vision, purpose, values, and did a deep dive into their target audience. From there, we designed their brand identity consisting of a primary logo, brand mark, type suite, and color palette. We then carried their branding into important client-facing print and digital assets such as business cards, fabric cards, mailing labels, notecards, and presentation designs.
view the site
The creative direction for Fox & Phillips is centered around the themes of bespoke luxury, refined elegance, and timeless sophistication. The visual identity will feature a sophisticated color palette of rich neutrals, evoking a sense of warmth. Typography will be elegant and clean, combining classic serif fonts with modern sans-serif typefaces to convey both tradition and innovation. The logo will be a sleek, minimalist design, perhaps incorporating subtle design elements that reflect our bespoke approach, such as a monogram or a custom emblem.
