Brand Design
Web Design
LTK Graphic Design
Sarah Lapierre is a fashion, beauty, and lifestyle influencer. She shares attainable fashion finds. Sarah approached us with a desire to revamp her branding and create a her own home on the internet. The result? A fully custom blog + website complete with all the links and resources her audience is looking for.
Balancing aspirational with real and raw, the aesthetic evokes a clean, timeless, and a touch trendy vibe. It’s elevated and polished, but maintains a level of approachability. Use of texture like linen and shadows create dimension, while a primarily neutral color palette adds warmth. Subtle additions of color bring personailty and a sense of relatability.